Marketing Business With E-zines - Part II

Can You Promote Your Network Marketing Business With E-zines - Part II?
By http://ezinearticles.com/?expert=Joe_Okoro
Joe Okoro

When you are promoting, you need to select the type of advert that will give you the highest return for your money.

Here are some of the type of e-zine advert you can choose from.

A) Top sponsor ad: This appears at the top of the E-zine. It is the very first
message subscribers see before reading the newsletter of the week.

There's also Middle and Bottom sponsor advert which appear at the middle and bottom of the advert respectively.
The top sponsor ad commands more than the middle advert and the bottom sponsor advert commands the least ad fee.

B) Solo advert: This type is sent out to the whole subscribers alone. There is no other advert that comes with it. It also comes on a different schedule with the newsletter. This type of ad is very expensive depending on the size and effective response rate of the list.

For network marketers, it is best to utilize the top sponsor advert and not advertise your company directly as this will get you nowhere. Your aim should be to build relationships first before you introduce your business opportunity when the hearts of your prospects have been trained to appreciate your message and become very receptive to you.

In other words, it is best to give something away for free when you advertise in e-zines using top sponsor advert. Your only weapon here is to craft a compelling and hypnotic advert message that will psychologically force your prospects to give you their e-mail address in exchange for your free gift.

Once you have succeeded doing this, the power to get this person to loyally listen to you is now in your hands. You have to make yourself as a trustworthy source of information by living up to it.

You achieve this by delivering 80% high quality content and 20% pitching them your opportunity. That way, you will build value in the minds of your prospects.

So if you are going the e-zine advertising route, choose your e-zines wisely and continue advertising till you attract as many people as people who will also be willing to join your home business when you make it available.

To learn more, download my free report, "How to build a quick downline" here: http://coolcashjackpot.net/gcbizarticles.htm Build A Downline!

Joe Okoro is an accomplished networker who has successfully used internet marketing to grow his downline for 3 years now.

Article Source: http://EzineArticles.com/?expert=Joe_Okoro http://EzineArticles.com/?Can-You-Promote-Your-Network-Marketing-Business-With-E-zines---Part-II?&id=1154830

To learn more, download my free report, "How to build a quick downline" here: Build A Downline!

Joe Okoro is an accomplished networker who has successfully used internet marketing to grow his downline for 3 years now.

Article Source: http://EzineArticles.com/?expert=Joe_Okoro

Marketing Business With E-zines Part I

Can You Promote Your Network Marketing Business With E-zines - Part I?
By Joe Okoro

E-zines are electronic magazine with thousands of people who have deliberately signed up to receive different offers in their niche market.

If you are in a network marketing business, the type of e-zine you should subscribe to should be focused on home businesses and network marketing.

If you are a subscriber of these E-zines, you should be receiving regular updates, tips, and promotions of different type of home business opportunities delivered to you weekly or monthly.

These make e-zines a perfect tool for marketing your home business opportunity. Therefore network marketing businesses should be promoted using e-zines because it is a highly targeted way of getting the attention of your exact or target audience.

However, you need to follow some precautions if you want to get the best from your e-zine marketing. To use e-zines, you need to place an advert that will be delivered with the weekly newsletters that goes out to the subscribers.

Now, you have to understand that some e-zines have as much as 100,000 or as small as 1,000 subscribers and that only a percentage of these will open their e-mail for the newsletter.

A good e-zine has a 10% open rate same day and 5% before the next e-zine. So if you are advertising with 100,000 subscriber expect about 15,000 eye balls for
your advert.

You should also use squeeze page as the landing page where every e-zine subscribe who clicks on your link will be directed to. This page should be able to get the contact information of any interested subscribe to opt-in to your
offer.

To learn more, download my free report, "How to build a quick downline" here: Build A Downline!

Joe Okoro is an accomplished networker who has successfully used internet marketing to grow his downline for 3 years now.

Article Source: http://EzineArticles.com/?expert=Joe_Okorohttp://EzineArticles.com/?Can-You-Promote-Your-Network-Marketing-Business-With-E-zines---Part-I?&id=1154810